Developing channels and categories including customer prioritisation
Creating shopper-based, effective and efficient range assortment, and space planning best practice
Enabling category capability development and training
Applying industry best practice and shopper behaviour to POS development
POS sourcing and practical harmonisation, delivering efficiencies and sustainability
Enabling shopper marketing development and training
Developing best practice design standards and visual asset optimisation
Creating excellence in all aspects of shopper-based design and world class activation
Driving design and artwork standards, efficiencies, automation and processes
Applying shopper psychology and insights to pack, POS and store design
Delivering excellence through understanding shopper and spatial psychology
Facilitating shopper research to translate insight into action in the retail environment
Driving world class collaboration through leading edge tools and capabilities
Identifying and applying enabling technologies: to enhance shopper engagement
Advising on customer centre set-up and best practice standards
What are you doing to help shoppers find what they are looking for?
What are you doing to improve design and aid shopper engagement?
What are you doing to inspire shoppers?
What else can you do to make shopping a pleasure?